Get your free shipping on!
by
, 06-27-2011 at 09:40 AM (6055 Views)
FedEx recently launched a new educational, etail site : http://www.fedex.com/us/ecommerce
There's a wealth of great information here. In particular, I'd like to draw your attention to this whitepaper:
http://images.fedex.com/us/ecommerce...WhitePaper.pdf
Offering free shipping can be an excellent strategy to increase the number of sales as well as the dollar amount spent per customer. In some marketplaces - such as eBay, sellers get their listings bumped up in search results when they offer free shipping.
But - how can you reap the benefits without breaking the bank on shipping charges ?
Check out the whitepaper for some excellent suggestions on how to incorporate free shipping into your selling strategy.